Evolus
Beauty, evolved.
Evolus is reshaping performance beauty around self-expression, confidence and a distinctly different attitude.
One symbol. An entire visual language.
Industry
Wellness & Beauty
year
2020 - Present
Client
Evolus Inc.
For over six years, we’ve worked alongside Evolus as the brand and business have grown, continuously evolving how it looks, feels and works. From reinventing the visual identity to designing customer-facing and B2B applications, campaigns and physical experiences, our role has been to keep every part of the Evolus ecosystem distinctive, connected and ready for what comes next.
Reinventing the brand as it grows.
We evolved Evolus into a bolder, more expressive brand and built a flexible visual system that could grow with it. The identity now stretches naturally across campaigns, packaging, events, merchandise and digital experiences without losing what makes it recognizably Evolus.
One experience for customers and professionals.
We designed digital products for both sides of the Evolus experience, from consumer-facing journeys to tools used by practices and professionals. Complex functionality is brought into clear, intuitive interfaces, all connected by the same brand language.
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